LANGNER, Alice; BEZDROB, Muamer. ADVANCED CUSTOMER SEGMENTATION IN E-COMMERCE: CLUSTERING TECHNIQUES AND THEIR IMPACT ON MARKETING STRATEGY OPTIMIZATION. Ecoforum Journal, [S. l.], v. 14, n. 2, 2025. Disponível em: https://ecoforumjournal.ro/index.php/eco/article/view/2794. Acesso em: 25 nov. 2025.