ĆEHIĆ, Lejla; CERO, Ermin. THE EFFECT OF REWARD-BASED AND URGENCY-DRIVEN NEUROMARKETING STIMULI ON IMPULSIVE PURCHASE INTENTIONS: EVIDENCE FROM ONLINE CONSUMERS IN BOSNIA AND HERZEGOVINA. Ecoforum Journal, [S. l.], v. 15, n. 3, 2026. Disponível em: https://ecoforumjournal.ro/index.php/eco/article/view/3334. Acesso em: 24 aug. 2026.