DIMENSIONS OF INNOVATION AS COMPETITIVE ADVANTAGE IN ROMANIAN ENTERPRISES

Jeanina; Suzana Ciurea; Demyen

Abstract


During the years, many authors have focused their attention on the importance of innovation for the progress of society, concentrating their efforts especially on understanding this concept from two main points of view: as a process and as a product, defining it mainly as an element of new brought to the market. The present paper tries to highlight the main aspects regarding innovation as a concept, the second and the third part focusing on presenting the practical data at global and national level.


Keywords


competitiveness, enterprise, innovation, research, development

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