SOME CONSIDERATIONS ABOUT THE CONSUMER’S TOURISM PSYCHOLOGY: FROM A TOURIST MOTIVATIONS TO A TOURIST SATISFACTION

Authors

  • Paul Pascu Stefan cel Mare University of Suceava

Keywords:

group psychology, tourism, customers behaviors, choosing destinations.

Abstract

This article presents some aspects of tourist psychology that describe and analyze the special characteristics of groups or individuals. Thus, it is very important for the staff of the pension to know these characteristics in order to understand the behavior and mentality of tourists. Depending on these psychological types of consumers the administrators can implement strategies to satisfy and retain the tourists.

Author Biography

Paul Pascu, Stefan cel Mare University of Suceava

Lecturer at Stefan cel Mare University of Suceava, DEIGEA

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Published

10.08.2019

Issue

Section

Management, Marketing and Business Administration